Held twice a year in February and September, London Fashion Week (LFW) is one of the world’s ‘Big Four’ events of its kind; the others take place in New York, Milan and Paris. And it’s been a fixture in the fashionista’s calendar since 1943.
These days, it combines physical shows with digital events, but nothing beats being there in person to soak up the excitement, creativity, glamour and atmosphere for yourself. In 2025, the year’s second LFW is scheduled for Thursday, 18th to Monday, 22nd September.
The occasion offers a platform for emerging and established designers and in particular celebrates and promotes British talent. Buyers, journalists and influencers come to the UK’s capital from around the world, so LFW actively shapes global fashion trends for the season ahead as an international style showcase.
Events range from the major catwalk headliners to smaller, quirky happenings in unusual venues.
If you’ve previously attended LFW, you’ll know it’s fast, furious and fun. But with events in September 2025 taking place across the city in Selfridges (Oxford Street), Mayfair, East London and elsewhere, you’ll need central accommodation so you don’t miss a second of any show, after-party or other event, whether or not you make it to the frow (front row!).
Why stay in serviced accommodation for LFW?
If you’re in London for Fashion Week 2025, you’ll want the ideal blend of comfort and elegance to suit the glamorous nature of this stylish occasion.
You’ll be glad to have somewhere to call home and relax in after a long day checking out the latest designs from the top names. A London serviced apartment offers the space, home comforts, facilities and flexibility that simply aren’t possible with hotel accommodation.
For example, flats like this come fully equipped for maximum convenience. So if, for example, you want to knock up scrambled eggs at 3am after an after-party, there’s nothing stopping you.
There are concierge services on hand such as housekeeping (including laundry) to keep everything running smoothly, whether you’re a model, designer, member of a media team or just have a passion for fashion.
Go for a serviced flat in a central spot to be near the heart of the action and you’ll be able to attend multiple shows, after-parties and more without a long, tiring commute.
Serviced apartments in London from 37GS Residences
At 37GS Residences, we offer 22 luxury serviced residences with one, two or three bedrooms, just two minutes from Piccadilly Circus, You’ll be right in the thick of things and able to get around town easily.
Golden Square is also close to buzzing Soho and Mayfair, which has a reputation for haute couture, expert tailoring and fine living. Our apartments are exquisitely finished by designers March & White, who’ve created your perfect London home from home.
Stay for as little or as long as you like, and enjoy perks from free, dependable Wi-Fi to 24/7 Reception services plus cleaning of your accommodation every four nights you are with us.
Browse our website and get in touch with any questions. Ready to book for September? It’ll be here before you know it, and we’re always busy during London Fashion Week. So make your reservation now.
